Early revenue, Pilot agreements, Investor interest, Positive user feedback, etc. feels like progress- but many of these signals are misleading. Startups rarely fail because they lack ambition. They fail because they scale based on false positives.
In this focused virtual session, we will examine the illusion of product/market fit — and introduce a more rigorous way to diagnose it before hiring, fundraising, or accelerating growth.
Speaker Line-up
Shweta Agrawal: Founder, SheBuilds Product | Co-Director & Chief Product Officer, Boston New Technology
Courtney Greenwood: Founder & Principal, Greenwood Marketing Collective
Moderated by Steve Vilkas, Boston New Technology; Startout Boston
